On Thursday October 18, the Strategic America public relations team attended the annual OctoPRfest Conference, hosted by the Public Relations Society of America (PRSA) Central Iowa chapter. At the end of the professional development event, the 2018 PRSA PRIME Awards ceremony showcased and recognized the work of Iowa public relations, marketing and communications professionals. This year, our public relations team took home five different awards for their work with various clients, including: PRIME Award for Community Champion on behalf of the Boys and Girls Club of Central Iowa | Club Pathways Campaign PRIME Award for a Media Relations Campaign on behalf of the Iowa Governor’s STEM Advisory Council | Sharing the STEM Story PRIME Award for a Public Service Announcement on
For the second year in a row, Strategic America’s Director of Data and Analytics, Jill Johnson, has been selected to judge the 2018 Data and Marketing Association’s (DMA) International ECHO Awards. The Data and Marketing Association created the International ECHO Awards to recognize the best data-inspired marketers in the world. This includes data scientists, data-inspired creatives, data technologists and data driven marketers.
Videos for the Iowa Lottery and the Boys & Girls Clubs of Central Iowa bring international recognition WEST DES MOINES, IOWA (May 30, 2018) — Strategic America (SA) received three 2018 Telly Awards, one Gold and two Bronze, for video work with the Iowa Lottery and the Boys & Girls Clubs of Central Iowa. The Telly Awards annually honor excellence in video and television across all screens on an international scale.
Michael Schreurs named finalist for National Small Business Advocate of the Year WEST DES MOINES, IOWA (May 21, 2018) — Strategic America’s Chairman and Chief Strategist Michael Schreurs has been named as a finalist for the 2018 Lewis Shattuck Small Business Advocate of the Year Award. Schreurs is one of five small business advocates recognized as finalists for the honor.
WEST DES MOINES, IOWA (March 1, 2018) — Strategic America was honored by the Des Moines chapter of the American Advertising Federation (AAF) on February 24, receiving two prestigious awards. Client work on behalf of the Iowa Lottery was recognized with a Silver American Advertising Award. In the club awards, Strategic American, Caleb Bailey, was named AAF’s Ad Pro of the Year.
Strategic America was named to Agency Spotter’s prestigious national list of top marketing agencies in the U.S. Strategic America is the only Iowa-based agency to make the list. Considered an independent reviewer of agencies, Agency Spotter evaluates nearly 3,000 marketing agencies across the U.S. They look at an agency’s breadth of services from marketing strategy, public relations, and experiential marketing, to events, direct marketing and marketing automation.
Strategic America’s Michelle Kosmicki is striving to find a better way to create marketing solutions. She recently earned a designation from the Data & Marketing Association as a Certified Marketing Professional. The DMA Certified Marketing Professional (DCMP) certification trains marketers in several areas to keep up with industry trends and changes. The course focuses on both online and offline campaigns and multichannel strategies to create a well-rounded approach.
Strategic America’s Marketing Strategist, Jill Johnson, has been selected to be one of the 240 Data and Marketing Association’s (DMA) International ECHO Award Judges for 2017. The DMA International ECHO Awards is the longest running competition that celebrates strategy, creativity and results. Qualified campaigns are honored in 31 categories to designate the most-admired work across the data-driven marketing ecosystem.
Strategic America recently named Dave Miglin, vice president of interactive services, an agency principal. Miglin moved from Atlanta in 2013 to lead SA’s digital marketing strategy and interactive development. Miglin has nearly 30 years of local search and recruitment marketing experience. Over the years, Dave has worked with a number of local and national brands interested in driving leads through online and offline, local marketing programs.
Strategic America’s Caleb Bailey has received the Interactive Advertising Bureau’s (IAB) Digital Media Buyer and Planner Certification (DBPC) this past month and is one of the first the United States to hold this highly recognized and renowned certification. You can find a large pile of documents and paperwork on Caleb’s desk neatly stacked together. Since November 2016, he has been studying for the 100-question certification exam.