Instagram vs. Snapchat

The Update “Good artists copy; great artists steal.” That could sound like Instagram’s motto, as they recently came out with an update that displays a feature nearly identical to Snapchat. Instagram Stories is the new feature that sits at the top of the users newsfeed that allows them to click and see a streamline of photos/videos their friends post, which then disappear after 24 hours.

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Employee Engagement: Pass the Pretzels, Not the Buck

Employee engagement activities are often considered the bike trails of the work place. You see, the best cities are great places to do business and raise a family. To attract the people that are going to work at and run those businesses and raise those families, a city has to have amenities like bike trails (and parks and pools and public transportation and plumbing and pharmers markets—it’s how they spell it in Europe).

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Tips For Planning Your Next Event

  In the fields of PR and marketing, planning or helping coordinate an event is common practice, but it can be a lot to undertake. Whether it’s an internal meeting with ten people, or a statewide event with hundreds, there are many aspects that are a part of successful event planning. The PR team at SA has some tips to get you through the three main stages of event execution: planning, promotion and day-of coordination.

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Google AdWords Expanded Text Ads & Device Bid Adjustments Are Now Live

  Google announced on the AdWords blog that they have now rolled out expanded text ads that they had been testing in April. Earlier this year, they removed right-hand side ads to improve the search experience and make it consistent across mobile, desktop and tablet. This shift paved the way for the largest update to ad creative since Google introduced AdWords more than 15 years ago.

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