BROADLAWNS

Find Your Healthy

CHALLENGE

Broadlawns Medical Center has a unique mission as a county hospital, dedicated to caring for the health of the entire community. This mission also prompts Broadlawns to invest in a broad range of treatment and specialists.

SOLUTION

SA’s new TV campaign delivers clear messaging about prevention, expertise, and unique offerings at Broadlawns, such as on-site translation services. These stories are told in a quick format designed to fit the needs of this campaign. While the spots focus on the various unique differentiators Broadlawns offers, the campaign’s consistent invitation—Find Your Healthy—goes out to everyone in our community.

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