OILGEAR

CHALLENGE

A trusted manufacturer of pumps, valves, and other oil-industry equipment, Oilgear needed a fresh approach to their entire marketing effort. SA accepted the challenge.

SOLUTION

Oilgear’s reputation for superior products and engineering deserved a bold look and a confident message. SA applied both to Oilgear’s branding efforts from top to bottom: a new website, fresh messaging both internal and customer-facing, new trade show booths, and a creative campaign that left no doubt that the company was staking its claim on quality.