About Strategic America

Strategic America is a full-service, integrated marketing firm, offering a full palette of strategic marketing services to the U.S and Canada.

Facebook’s News Feed Overhaul: How Businesses Can Refocus Their Native Strategy

By: Leah Findley and Heather Weaverling Facebook’s announcement yesterday regarding updates to the newsfeed has flooded the advertising industry’s discussions this morning. Founder Mark Zuckerberg announced, via a personal post, that Facebook would be making a more concerted effort to increase content that connects people [...]

2021-04-26T11:14:10-05:00January 15, 2018|Advertising and Marketing, Social Media|

Conference Recap: PRSA Central Iowa OctoPRfest

Last week, the PR team had the opportunity to attend PRSA Central Iowa’s annual OctoPRfest professional development conference. The conference prides itself on bringing together communications professionals from across Central Iowa to hear from other industry professionals to learn more about trends and new tactics. [...]

2021-04-13T08:25:43-05:00October 25, 2016|Public Relations|

The Importance of Professional Development

If you are looking for professional development opportunities, the options seem endless. Among PRSA, AMA, AAF, DMA and IABC, there are many organizations for communication and advertising professionals to join. But, how do you figure out what’s the best choice for you? How do you [...]

2021-04-22T08:33:26-05:00June 2, 2016|Culture|
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