About Brianne Larson

In her role as manager, Bri oversees the interactive services department and the team’s execution on projects. Bri maintains and provides strategy for client websites, including site architecture, content and SEO; creates digital marketing plans and strategies; and manages (and contributes to) the creative process for a number of client projects. Bri graduated from Syracuse University with a master of science in new media management.

Don’t Dump Your Website Just Yet

Websites are stomping grounds for all sorts of content. Sometimes that content has purpose and proper placement. That’s good! Other times that content becomes undirected. The content strategy starts to unravel, becoming a free-for-all, post it and go platform, with pages and pages of unrelated [...]

2019-01-31T09:40:34-06:00October 6, 2016|Digital|

Websites and Cars: a Comparison

Have you ever gone car shopping? I did one time. Here’s what I know: There are a lot of options when it comes to cars. If you want luxury, you will pay more. If you want customizations, you will pay more. If you don’t care [...]

2019-01-31T09:48:14-06:00March 24, 2016|Digital|

Get SEO Out of the Silo

Beginning a website redesign project can be a daunting task. And if you’re not careful, you’ll have chickens running every which way carrying wicker baskets of ideas that don’t carry out the overall website goals.   Sometimes what starts that disconnection is leaving search engine [...]

2015-01-12T09:22:16-06:00January 12, 2015|Digital|

Digital TV Meets Nielsen in 2014

It’s coming. Fall 2014: Nielsen will start to monitor TV viewing on digital devices such as tablets and smartphones. This capability is certainly a long-awaited measurement that television executives and marketers have been wanting. The television programming arena is still moving to digital. Engaging video [...]

2019-01-31T14:14:38-06:00October 21, 2013|Advertising and Marketing, Digital|

Tips On SEO Linking and Profile Analysis

I recently had the opportunity to gain advanced insight from Bruce Clay’s Search Engine Optimization (SEO) training session. SEO is a field of constant change and requires a close eye to pay attention to search engine algorithm updates. Staying on top of these changes will [...]

2019-01-31T14:16:13-06:00September 17, 2013|Digital|
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