Jill Johnson announced as ECHO judge


Jill JohnsonStrategic America’s Marketing Strategist, Jill Johnson, has been selected to be one of the 240 Data and Marketing Association’s (DMA) International ECHO Award Judges for 2017.

The DMA International ECHO Awards is the longest running competition that celebrates strategy, creativity and results. Qualified campaigns are honored in 31 categories to designate the most-admired work across the data-driven marketing ecosystem.

ECHO-awarded campaigns are strong at the strategic core, sharp with creative edge and powerful enough to deliver an authentic brand experience that drives real results. Over 240 recognized industry experts throughout the globe, who share a passion for excellent work, have been selected to become curators of creativity for a next generation of marketers. The diverse slate of judges encompasses professionals from brands, agencies, nonprofits and business consultancies.

“The DMA International ECHO Awards have recognized top work in our industry for years and I am honored to be among so many respected marketing professionals and have a hand in highlighting campaigns that are judged not only on creativity, but also on strategy and results ,” Jill said.

Judging will take place over three rounds with the final round of judging taking place in New York City. ECHO winners will be honored at the ECHO Gala on Sunday, October 8th in New Orleans, LA.