SEM Intern

Job Description

SA is seeking an SEM intern to join our interactive team for the summer. This is a great opportunity for someone who is interested in digital marketing and paid search strategies. We have two stellar SEM experts that you’ll work with on a daily basis to set up campaigns, perform research and evaluate performance.

Duties and Responsibilities

Whether you have experience doing these tasks or are eager to learn, this is what you’ll do:

  • Build paid search campaigns and analyze KPIs
  • Perform keyword research and build ad groups
  • Assist with preparing reports
  • Analyze paid search performance and draw insights from analytics
  • Build Facebook ad campaigns and evaluate performance
  • Attend client meetings

Education

  • Must be a college student or recent graduate

Experience

  • Knowledge of basic paid search components
  • Google Analytics and Google Ads certification a plus, but not required
  • Comfortable working with numbers, data and information
  • Good communication skills, organized and driven to learn
  • 20-30 hours per week commitment

At the end of this internship, you’ll be confident in the following:

  • Constructing paid search campaigns in Google and Bing
  • Building Facebook ad campaigns
  • Evaluating reports and KPIs
  • Using Google Data Studio and building basic reports
  • Performing keyword research for paid search campaigns
  • What it’s like to work at a successful advertising agency in Iowa with diverse client work