Transformational CSR: When a Pro-Bono Client Metamorphizes Into a Cultural Change Agent Within an Agency

*This blog was first published at Waxing Unlyrical. By Lisa Holtorf and Dawn Buzynski For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. It is typically done by supporting specific organizations either financially, through time and resources, or both. Companies choose to give because it’s the right thing to do, and it directly impacts the communities in which their employees live and work.

Read more


focus it foward

Focus It Forward

Question time. Where is transformation? What is the virtual intersection of heart and head for your business? Tip: It’s here where you find passion, innovation, service and satisfaction. It’s often the “secret sauce” of your business. If your enterprise did not exist, what would the rest of us be missing?  And, thank goodness your business does exist, because now we can sample and realize that something special does happens at your company.

Read more