5 Factors to Consider When Placing Online Video Ads

Data-driven marketers love statistics and here are a few that really caught my attention recently relating to online video: 74 percent of all Internet traffic would be video content by 2017 according to a recent study by Syndacast. Of that content, nearly 36 percent will be pre-roll or post-roll advertising, typically in 15 second and 30 second promotions.

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