Iowa Select Farms Shows How to Be More Strategic in Your Giving

Published On: December 30, 2013 | Categories: Public Relations |

Strategic America regularly helps clients review the strategy behind their philanthropic efforts.  In a world with so many worthy causes, targeted corporate giving allows organizations to concentrate donations and sponsorships to a select few causes that are most relevant to their business and most meaningful to their customers.

This approach is designed to make a larger positive impact within specific communities or social causes, while also building employee morale.

SA client Iowa Select Farms, the state’s largest pork producer, and its foundation are setting a great example by focusing their generous contributions in three philanthropic categories:

  • Alleviating hunger;
  • Supporting military families; and
  • Finding a cure for childhood cancer.

By being more selective, Iowa Select Farms and the Deb and Jeff Hansen Foundation have been able to build longer-term relationships with many charitable causes that have ties back to their core business.

If you have every charity in town knocking at your door, reach out to Strategic America’s Public Relations team to discuss how a more targeted giving strategy may be the best option for your company.