super bowl

Five Things Small Businesses Can Learn From Super Bowl Ads

A well-known fact: The Super Bowl is the largest annual stage for television commercials. To many, the ads have overshadowed the game on the field. More than half of the audience tunes in to see the ads, judge them on the numerous online polls, then discuss at the proverbial water cooler the next day. So are there marketing/advertising lessons for small business advertisers who can’t afford the multimillion dollar investment?

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CSR

A Better Way…to Corporate Social Responsibility

Strategic America (SA) always strives to find a better way for our clients and for our company to be successful. Extending our commitment to A Better Way also means our commitment to Corporate Social Responsibility (CSR). As we wrapped up 2012, SA tallied the annual contributions to our community. SA’s charitable contributions exceeded $422,000 and the agency supported 24 organizations with pro-bono services totaling more than 3,100 hours.

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