Carrie is a Strategic America veteran, having joined the agency in 1990. She researches, strategizes, negotiates and places digital and traditional media for local, regional and national clients. She also conducts post-analyses and digital reporting to measure buying efficiency and provide full accountability for all of her accounts. Carrie loves to create promotional opportunities and value-added extensions for SA clients. Her many clients, both past and present, include Pella Windows, Lennox Industries, Iowa Lottery and ECHO, as well as numerous political campaigns throughout the country. Whether her client has $15,000 or $450,000, she understands that each schedule is unique, extremely important and needs to be tailored specifically for each individual market and objective.
As one of the department’s directors, she shares management responsibilities for their team of 17 and works on new business for the agency. She loves strategizing bold, fresh and out-of-the-box ideas, and is always looking to find a better way to achieve success for clients.