We all know how important it is to establish goals in your career, but it can also be a daunting task. Whether your company calls for you to develop goals or you are proactively finding ways to expand and improve your skill set, setting goals and continually monitoring your progress can help ensure success. How… Read more »
Not so long ago in the PR world, measurement was all about counting media clips and figuring advertising value equivalents. As it turned out – and not surprisingly – those numbers were just one component of meaningful measurement. They give you an idea of how much coverage you’ve received but don’t look at the… Read more »
My 27 year career in the finance and accounting field has largely been focused in publishing, with the last two years in commercial printing. With that being said, I recently started a new chapter in my career, adding agency work to the mix. With a little less than two months under my belt as CFO,… Read more »
Your Strategic Americans closed out the 2014 volleyball season last night with the type of vim and vigor usually reserved for people who are either much younger than us or filled to the brim with uppers. We didn’t win every game this year, but we learned a lot. We know that getting hailed on is… Read more »
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