Earlier this month, the PRSSA chapter at Drake held their 2015 PRSSA Regional Conference, Expect the Unexpected in downtown Des Moines. The theme was picked to help combat the stereotype about Iowa being full of cornfields and farmers by showcasing the numerous opportunities and corporations that exist in Iowa. The theme also tapped into the… Read more »
I consistently find myself trying to educate clients on the necessity of public relations. Many don’t find it is necessary or feel it’s superfluous and a lot of small business owners find it difficult justifying public relations in their already slim marketing budgets. My response is this — you can’t afford NOT to have a… Read more »
Employee engagement can be thought of not only as how someone feels about what they are doing and their overall work experience, but also as the emotional commitment he or she has. This means they don’t just work for a paycheck or the next promotion, but work on behalf of the organization’s goals. When employees… Read more »
Corporate social responsibility (CSR) is an oft-mentioned topic amongst companies big and small, and with its pervasive nature comes a lot of opportunity. For the 35 years of Strategic America’s existence, CSR has played a large role in the company culture, forming the foundation for who we are today. When the agency was founded, CSR… Read more »
Thank you for filling out our form. A Strategic America representative will be in touch with you soon. Until then, we invite you to browse our website and check us out on social media.