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The New Eclipse 500
The introduction of the new Eclipse 500 jet, the first in a new class called Very Light Jets (VLJs), created excitement among national business travel and aviation trade media. Priced at $1.5 million, the Eclipse 500 is much more affordable than similar-sized jets.
SA client Jet-Alliance, a California-based fractional jet ownership company, uses the Eclipse 500 in its program, enabling clients to own 1/16th of the jet for less than other fractional jet ownership programs.
Through national, regional and trade media relations, SA helped business executives realize the increased savings and efficiencies of private jet travel. Media placements included The Wall Street Journal, The New York Times, Business Travel Executive and more.
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